Visual Communication - Bachelor

Vistra

Vistra isn't just a record label, it's a community. By applying unique and bold branding, the label aims to connect like-minded people through music. Whether you're a fan of soft instrumentals or hardcore screamo, Vistra will help to connect you to the music you love. The music label strives to create a unique brand that visually represents a range of different artists from separate genres. Through their connection to the local scene, Vistra dedicated themselves to promoting local music whilst simultaneously encouraging the exploration of our beautiful city. Vistra Network is a campaign that encourages music lovers to discover QR codes hidden around Brisbane, each one allowing them to collect a new local artist. Through the accompanying app the user can view upcoming gigs and browse merch for their discovered artists. Becoming immersed in the local scene has never been so fun!